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Wilson Pumps Fix Soft Serve Texture, Overrun & Clogging Issues—Here’s How
At Slices Concession, we’re always on the lookout for ways to help you elevate your soft serve game. That’s why we’re thrilled to offer the Wilson Pump—an air diaphragm pump that brings premium performance and endless possibilities to your ice cream machine. Whether you’re creating artisanal flavors or tackling high-volume production, the Wilson Pump is the upgrade your business deserves.
What is the Wilson Pumps?
The Wilson Pump is an innovative air diaphragm pump designed to transform your soft serve machine into a powerhouse of performance and creativity. Unlike traditional piston-driven or peristaltic pumps, the Wilson Pump offers unique features that make it ideal for modern soft serve production.
Additionally, the Wilson Pump serves as an aftermarket upgrade that can convert a gravity-fed machine into a pump-fed system or enhance the performance of an existing pump machine. It is a drop-in solution requiring no machine modifications and is currently compatible with Taylor models 794, C712, C713, C716, and C717, with more model compatibility under development.
How It Works: Air diaphragm pumps use flexible silicon diaphragms to move air and mix into the freezing cylinder. The diaphragms expand and contract with pressurized air, creating a smooth and consistent flow. This design allows for precise control, durability, and the ability to handle thicker mixes with ease.

Key Features and Benefits
- Effortlessly Incorporate Real Mix-Ins: With a 3mm particle tolerance, the Wilson Pump can handle real fruit and mix-ins, enabling you to craft unique and premium flavors. Gone are the days of worrying about clogging or compromising texture when working with real ingredients.
- High Butterfat Tolerance: Love using rich, high-butterfat mixes for your creations? The Wilson Pump thrives with these premium blends, making it perfect for achieving silky smooth soft serve without the headaches of butterfat buildup.
- Adjustable Overrun for Perfect Texture: Fine-tune the overrun (air incorporation) from 30% to 80% with a simple screw adjustment. Whether you’re working with thick custards or light sorbets, the Wilson Pump ensures consistent quality and volume.
- No Air Pockets, No Tears: Constant barrel pressure maintains flawless product texture and appearance, even during high-volume production or rapid dispensing. Employees can draw product at their own speed without sacrificing quality.
- Durable and Worry-Free: The Wilson Pump is built to handle dry runs without damage, so you can say goodbye to costly downtime and repairs. Its simple design also means fewer parts to clean, assemble, and maintain.
- Plug-and-Play Installation: Whether you’re upgrading an existing pump or converting a gravity-fed machine, the Wilson Pump is easy to install and start using immediately. No need for expensive new equipment—just plug it in and go!
A Game-Changer for Seasonal and Premium Flavors
One of the standout features of the Wilson Pump is its ability to handle seasonal and artisan flavors with ease. For businesses like Plum Creek Farm Market & Creamery, the pump has been a game-changer. They use it to incorporate real ingredients, like pureed strawberries and blueberries, into their signature soft serve, creating seasonal favorites that customers eagerly anticipate.
With the Wilson Pump, every flavor—from strawberry cheesecake to peanut butter—comes out silky smooth and perfectly textured, even with high butterfat content. This level of quality used to be reserved for premium hand-dipped ice cream, but now it’s achievable in soft serve form.
Why Choose the Wilson Pumps?
If you’re ready to:
- Expand your menu with real ingredients and rich mixes,
- Improve efficiency with easy cleaning and maintenance,
- Eliminate common soft serve issues like air pockets and inconsistent texture,
- And boost the performance of your existing machine without the expense of a full upgrade…
Then the Wilson Pump is your answer.

Unlock the Potential of Your Soft Serve Machine
Don’t settle for ordinary. With the Wilson Pump, you can deliver extraordinary soft serve that keeps customers coming back for more. Check out the Wilson Pump in our online store or contact us today to learn more about how the Wilson Pump can revolutionize your business!
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